Personalised mutual fund guidance, retirement investing, PMS, AIF and goal-based investing — backed by 25+ years of experience and a tech-first client experience.
From your first SIP to multi-generational legacy investing — every product, every conversation tailored to your goals.
Distributing schemes from 40+ AMCs
Powered by AdvisorKhoj. NAVs, returns and rankings updated as the market closes — not a static list.
A simple calculator powered by the same engine that runs our advisor desk. Adjust the sliders to see how time and consistency do the heavy lifting.
Short, no-jargon explainers and market commentary from our team. New episodes every week.
We often categorize money in ways that feel logical but aren’t always consistent. Over time, these small differences in thinking can lead to very different outcomes. Consistency in approach brings better financial decisions. #MentalAccou
Every portfolio begins with your goals and risk profile — not the latest hot fund.
No hidden charges. Plain-English explanations. Independent advisory you can trust.
25+ years building portfolios across every market cycle since 1999.
Live dashboards, goal trackers and instant SIP onboarding through our app.
If your clients are happy and satisfied, you are successful. Everything else — AUM, awards, recognition — follows from that one principle.
Founded Money Lancer Investments in Pune in 1999. Personally manages portfolios for hundreds of families across India, with a focus on goal-based investing, long-horizon discipline and transparent advisory.
"Money Lancer has helped me grow my portfolio consistently with sound advice — they treat my SIPs like their own."
"Goal-based investing gave me clarity for my children's education. Very professional and deeply personal."
"Great customer service and transparent advisory. I feel confident about my financial future for the first time."
Recognition
Recognised by leading industry bodies for excellence in mutual fund distribution and investor service since 1999.
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